Rocco Forte recruits new director

recruited Stefan Wolf from Jumeirah Group as group director of revenue management and distribution.

He will oversee all aspects of the luxury company’s revenue management including market share growth, optimisation of distribution channels and the development of revenue managers across its 13 hotels.

Wolf, who has 15 years hospitality industry experience, was responsible for Jumeirah’s global revenue management strategies. Prior to this, he created a revenue management culture for Shangri-La Hotels and Resorts.

Wolf also spent several years at the Beijing regional office of the Intercontinental Hotels Group where he oversaw revenue management for North Asia and was a member of the global task force in charge of developing its Revenue Academy.
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The Rocco Forte Collection brand managing director Richard Power said Wolf brought a wealth of experience to th