Pure Luxury enables agent pre-registration for new Dubai ‘superyacht-inspired’ resort

Agents can now pre-register bookings for the new Jumeirah Marsa Al Arab resort in Dubai with dnata travel group UK B2B brand Pure Luxury.

The new resort, with design influences of a futuristic superyacht, will feature 386 rooms and suites, four penthouses, as well as 83 luxury apartment suites in private landscaped gardens.

The property, alongside the Jumeirah Beach Hotel and Burj Al Arab, is set to open later this year.

In addition to pre-registering bookings, Pure Luxury is also running a special webinar about the hotel on August 29 at 11am.

Attendees will be automatically entered into a prize draw to win a two-night stay at the resort.

Agents who book their customers into Jumeirah Marsa Al Arab with Pure Luxury will receive UK airport lounge passes, a luxury pre-departure concierge service and up to £1,500 Farebank rewards.

The operator’s luxury product manager Emily Rutter said: “To ensure our agents’ clients are amongst the first to discover and explore this highly anticipated opening, we are delighted to give them the chance to pre-register bookings.

“We know this super-yacht inspired, ultra-luxury resort will be immensely popular, with its state-of-the-art facilities and sensational views of the Arabian Gulf, so our luxury travel ambassadors are more than prepared to support in transporting luxury holidaymakers to the destination as soon as the doors open.”