Explora Journeys has unveiled explorer and environmentalist Mike Horn as its brand ambassador.

Horn has completed expeditions in some of the most remote parts of the globe and crossed the Arctic, Antarctic and Amazon as well as sailing solo around the world. He also works with communities and conservation organisations worldwide to help promote sustainable living.

As an ambassador for the line, which is part of the MSC Group, Horn will work closely with the brand’s team to develop sustainable shore excursions and onboard programmes.

He will also join Explora I’s Arctic Geyser, Calving Glaciers, and Fiery Lands of Ice itinerary which departs Rejkyavik on September 9 and sails to New York.

During the voyage, Horn will take passengers on hikes in two remote areas of Greenland and host a seminar and Q&A session.

“I am impressed by the sustainability initiatives of the cruise division of MSC Group,” Horn said.

“Their dedication to innovation and technology aligns with my vision for a world in which we all have to adapt to an ever-changing environment.

“I am delighted to work closely with Explora Journeys to attain significant accomplishments, promote sustainability and create unforgettable experiences that connect us with nature.”

Michael Ungerer, chief executive of Explora Journeys, said: “Mike’s dedication to adventure and the environment fits perfectly with our brand values and we’re excited to work with him to create unforgettable and sustainable experiences for our discerning travellers.”

Explora I will enter service on July 17 with a 15-night Norwegian Fjords itinerary.