Line named British Luxury Brand of the Year
Luxury association Walpole has named cruise line Cunard as British Luxury Brand of the Year.
The brand was presented with the award at the annual Walpole British Luxury Awards, held at The Rochester on Monday night.
The event celebrated Britain’s leading luxury brands and the people behind them.
Cunard was shortlisted alongside Jo Malone London, The Londoner hotel and Simpsons’ Wine Estate.
Previously winners of the award include Boodles, Gleneagles, Belmond, Charlotte Tilbury, Mulberry, Burberry and Rolls Royce.
Katie McAlister, President of Cunard, said: “Being named ‘Luxury Brand of the Year’ means so much to all of us at Cunard. This award reflects the remarkable efforts of our team and their dedication to represent the best of British hospitality, creativity and craftsmanship. We are immensely proud to bring the best of British to the world stage, creating not only unforgettable voyages but a true celebration of British luxury.”
Bianca Jagger, who presented the award, said: “For more than 180 years Cunard has redefined luxury at sea, setting a global standard for British hospitality, innovation, and style. Their newest ship, Queen Anne, delivers an unforgettable experience of British luxury, from grand interiors by David Collins Studio to bespoke desk accessories in their library by Maker’s Cabinet, and even the captain’s uniform designed by Kathryn Sargent.”
Walpole’s Chief Executive, Helen Brocklebank, added: “[The] Walpole British Luxury Awards celebrate the creativity and entrepreneurial spirit driving Britain’s £81bn luxury sector. Each award given not only honours those accepting their trophy on stage but pays tribute to the nearly half a million skilled, sustainable jobs supported by UK luxury brands nationwide. The secret of luxury’s long-term success has always been, and always will be, its artisans, makers and craftspeople. My congratulations to tonight’s winners and thanks to all our sponsors and partners without whom this evening would not have been possible.”