Azamara has named the godmother of new vessel Azamara Onward ahead of its launch in May.

Beth Santos, founder and chief executive of female-focused brand Wanderful, will christen the 670-passenger vessel in Monte Carlo on May 2 – the first day of the ship’s maiden 11-night voyage.

The maiden itinerary includes ports of call such as Florence, Civitavecchia (Rome), and Amalfi, all Italy.

The line said Santos is “a seasoned traveller who helps an inclusive community of over 45,000 women travel the world”.

Speaking on International Women’s Day (March 8), Azamara president Carol Cabezas said: “As a leader in the travel industry with a commitment to inclusion and passion for discovering destinations around the world, Beth is an ideal godmother for our newest ship.

“We are inspired by Beth’s ambition to shape the future of travel, and our decision to name her as our godmother reaffirms Azamara’s commitment to innovative and immersive cruising experiences.

“We look forward to the many ways in which Beth can deepen our connection with women and destinations around the globe as we continue to grow as an independent cruise line.”

Santos (pictured) added: “I believe travel is about challenging your preconceptions, trying new things, and taking the time to immerse yourself in a destination.

“I love that Azamara is encouraging travellers to do this through thoughtfully curated itineraries.”