If Only partners with Ras Al Khaimah tourist board on campaign

Luxury operator If Only has partnered with Ras Al Khaimah Tourism Development Authority on a trade marketing campaign offering promotional material and incentives to agents.

Using the slogan ‘Ras Al Khaimah: Authentic Arabia’, the multichannel marketing campaign will run throughout 2024 to encourage agents to learn more about Ras Al Khaimah.

If Only is providing marketing materials to agents such as blogs about key attractions and social media offers.

Agents have the chance to win a £150 voucher for Red Letter Days – with one voucher to be awarded to the top booker for each quarter during the year.

To support the campaign, If Only has released a range of offers and created a dedicated landing page its website with information about the destination.

A five-night stay at The Ritz-Carlton, Ras Al Khaimah Al Wadi Desert resort costs from £2,719 per person.

Meanwhile, a five-night break at Waldorf Astoria Ras Al Khaimah is priced from £1,549 per person.

Both rates are based on two adults sharing and include return flights with Emirates.

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