Elegant Resorts and If Only appoint sales development executive

Luxury sister tour operators Elegant Resorts and If Only have appointed Vicky Edwards as sales development executive for the north.

Edwards, who joins the team on October 10, will be tasked with growing the agent footprint for Elegant Resorts while working with agents to build awareness and support for If Only.

She has 13 years experience in the industry, most recently representing Jet2holidays as a sales executive. Prior to that, she held roles at Polka Dot Travel as well as several other agencies.

Her position at Elegant Resorts and If Only will end a two-year break from the travel industry.

Edwards said: “I’m delighted to be back in the industry working for such prestigious luxury brands and I can’t wait to get started and out on the road to meet you all very soon.”

Tracy Docherty, agency sales director: “We are absolutely delighted to be expanding our trade support team.

“We know Vicky will be a great addition to the team, bringing lots of valuable experience from various sectors of the market, so she will be able to transition into the role with ease.

“This appointment will enhance our trade sales team and will help us to increase the support we offer to our growing portfolio of regional and national agent partners. Vicky will be spending time with both brands before contacting her new portfolio of agents.”

Last month, the sister operators announced a new combined sales team alongside the departure of head of sales for Elegant Resorts Jon Hardcastle.

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