Audley Travel aims to ‘give back’ with peaks booking incentive

Tailor-made operator Audley Travel’s peaks booking incentive will reward agents for business while also donating to charitable causes.

Each week throughout January and February, agents who made a booking with the operator in the previous seven days will be entered into a draw to win prizes such as a spa day voucher, an Apple Watch, a Dyson hairdryer and a pizza oven.

Audley will also donate £50 for every booking made to its Travel for Good Fund, which supports social and environmental charities around the world.

Greg Thurston, the operator’s trade sales manager, said: “Audley believes responsible travel involves giving something back, and that’s why we created the Audley Travel for Good Fund, which supports seven UN sustainable development goals focused on uplifting the communities and ecosystems we travel to.

“At the same time as supporting these worthwhile causes, we also want to ensure we are recognising the booking efforts of the fantastic agents we work with by offering them the chance to win some great prizes. Our new 25 Moments for 2025 mini brochure will also be available for agents to order or download to help inspire clients’ travel choices for the coming year and help boost their tailor-made travel sales during peaks.”