Luxury river cruise line AmaWaterways has partnered with Aspire to give readers the chance to pitch for cooperative marketing funds.

The AmaWaterways Partnership Pitch is open to any agent or tour operator who wants to grow their river cruise business with the brand. 

Up to £10,000 of cooperative marketing funds is up for grabs, and open to all businesses regardless of whether they are currently working with AmaWaterways or not.

The entries could be from an agent or operator who is new to selling river cruise or new to selling cruise altogether.

To enter, agents need to complete a written submission that details why they are interested in promoting AmaWaterways, a profile of the line's guests and how they would spend the marketing fund. 

The entry should also include what budget the agent or operator has in mind to match and what additional support they'd like from AmaWaterways.

Shortlisted entrants will then be asked to give a two-minute pitch to the AmaWaterways and Aspire teams. 

Multiple agents could win a slice of the £10,000 pot.

Jamie Loizou, managing director of AmaWaterways, said: "Our approach has always been to create bespoke marketing plans that help our partners in the most effective way possible. Through our 'Partnership Pitch' we are looking to work both with established contacts and with agents who have great databases of luxury clients but have never worked with us before. I can't wait to hear agents' great ideas and look forward to making them happen."

Visit bit.ly/3TlJmfO or email marketingsupport@amawaterways.com for a link to the entry form. Those selected for the pitch will be contacted by November 1.