Four Seasons launches European road trip experiences

Four Seasons has launched a selection of drivable adventures across Europe to celebrate “the spirit of travel”.

A total of 13 Four Seasons properties will participate in six Scenic Route with Four Seasons road trips, taking in castles and wineries, caves and cities, and mountains and lakes. 

The road trips run between Hampshire and London; Lisbon and Madrid; Megeve and Geneva; Moscow and St. Petersburg; Paris and Cap Ferrat; and Prague and Budapest and range in length from 44 miles to 590 miles.

Four Seasons Concierges in each destination will work with guests to customise each trip and arrange bespoke experiences along the way. 

Highlights include a Swiss chocolate-making class and a picnic overlooking Lake Annecy on a drive between Four Seasons Hotel Megeve and Four Seasons Hotel des Bergues Geneva.

In Russia, guests can take a backstage tour of the Bolshoi Theatre in Moscow or enjoy a caviar degustation menu in St. Petersburg on the eight-hour trip between Four Seasons’ Russian properties. 

On the six-hour day-trip drive from Four Seasons Hotel Madrid to Four Seasons Hotel Ritz Lisbon, they can visit wine region Alentejo; the 14th-century walled town of Reguengos de Monsaraz and Badajoz, home of jamón Íberico.

The brand encouraged travellers to share their road trips adventures on social media using the #FSScenicRoutefor hashtag. 


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