Elegant Resorts partners with Tourism Authority of Thailand for second year running

Elegant Resorts has once again partnered with Tourism Authority of Thailand to raise awareness of the destination and showcase its luxury offering. 

The tour operator teamed up with the tourist board in 2019 on a year-long, multi-channel campaign which included a range of consumer and travel trade activities.

Elegant Resorts’ 2020 strategy includes a 60-page special edition of its magazine, Elegant Traveller, as well as an updated version of its Taste of Thailand cookery book which it first launched last year.

The UK travel trade will be invited to a number of immersive experiences including cookery classes throughout the UK.

Elegant said Thailand will also feature “extensively” in the tour operator’s trade newsletter Agent News and white-label marketing will be available throughout the campaign. 

“We are thrilled to be partnering with the Tourism Authority of Thailand for a second year,” said managing director Lisa Fitzell.

“It is a destination that is growing in popularity with our clients and we believe it ticks all the boxes when it comes to luxury holidays; adventure, culture, wellness, stunning hotels, beautiful landscapes, outstanding beaches and of course great food.”

To request a copy of Elegant Traveller – Thailand Edition, pre-order the Taste of Thailand cookery book or find out more about Elegant’s immersive experiences, email elegant.traveller@elegantresorts.co.uk

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