Celebrity Cruises partners with Gwyneth Paltrow’s Goop

Cruisers could be in with the chance of sailing with Gwyneth Paltrow thanks to a partnership between Celebrity Cruises and the Hollywood star’s lifestyle and wellness brand Goop. 

The first Goop at Sea experience will take place on the soon-to-debut Celebrity Apex from August 26 to September 6.

Academy Award-winning actress Paltrow and Goop’s chief content officer Elise Loehnen will join the 11-night wellness cruise across the Mediterranean on August 30 to host a special onboard experience for retreat goers. 

Guests will have the chance to meet the pair and their team of ‘healers’ as well as enjoying an “intimate” conversation with Paltrow and Loehnen, three group sessions led by an expert focussing on the body, mind and soul, and a closing keynote chat. 

“We’ve had massive success with In Goop Health, our wellness summit that translates Goop’s content into a tangible, high-touch experience,” said Paltrow.

“This partnership with Celebrity Cruises allows us to bring Goop to new audiences and to meet readers where they are. 

“Goop’s brand DNA is based in curiosity, and curiosity is an essential component of travel. With Goop at Sea, we’ll be invoking that adventurous spirit with a series of transformative experiences led by a few of our most-trusted wellness practitioners and healers.”

Peter Giorgi, vice president and chief marketing officer of Celebrity Cruises, added: “Celebrity Apex is the cruise industry’s ultimate cruising experience. Every aspect of the Edge Series award-winning design and the curated onboard offerings have been designed to bring the outside in, making the ship a wellness retreat in its own right.

 “Celebrity Apex is modern cruising at its finest and makes for the perfect setting for our partnership with Goop and the first ever Goop at Sea experience.”

Goop at Sea tickets are available for $750 to guests who book suite class accommodations on Celebrity Apex’s Mediterranean sailing departing August 26, 2020 from Barcelona, Spain. To learn more and book the wellness sailing visit celebritycruises.com/goopatsea. Space is limited.

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