Celebrity Cruises offers agents chance to win trip on revamped Silhouette
Travel agents have the chance to win a British Isles cruise on Celebrity Silhouette this summer, thanks to a new Celebrity Cruises initiative.
Launching on Thursday (May 6), the Celebrity Moments campaign will offer more than 25 chances to win a trip for two.
Agents who make a new Celebrity Silhouette booking for summer 2021 will be entered into a prize draw. They can also earn up to £20 in Celebrity Rewards per booking.
The competition runs until May 31 and winners will be announced every Friday via Celebrity’s travel agent Facebook page.
Celebrity Silhouette will return to Southampton on July 3, following a multimillion-pound refit, to offer a series of six- to eight-night itineraries around the British coastline.
Claire Stirrup, UK and Ireland sales director for Celebrity Cruises, said: “We’re incredibly grateful to our agent partners for supporting us in our return-to-service efforts. We want to recognise their dedication by offering them the chance to take some time out for themselves and be amongst the first to enjoy revitalised Celebrity Silhouette when she returns to Southampton this summer.”
Agents can use a Celebrity Silhouette marketing toolkit, including videos, customisable email templates and a selling guide featuring top tips.
Celebrity Cruises is also unveiling a new brand campaign, Someday is Here, on Channel 4, Channel 5 and Sky.
The marketing push will be supported by a broadcast, digital and print plan to highlight the cruise line across the UK.
Passengers aged 18 and over must be vaccinated against Covid-19.