As the editor of Aspire, Hollie drives Aspire’s editorial content across print, digital and events. Her role includes moderating and presenting Aspire’s Leaders of Luxury conference and the esteemed Aspire Awards, and partnering with numerous clients to educate the trade on new and emerging product and boost growth in the luxury travel sector. Hollie started at Aspire’ sister title Travel Weekly in 2013 as a junior writer and swiftly climbed the ranks to become Aspire's editor in 2016. Her journalistic roots include The Ipswich Star and the East Anglian Daily Times.